The event that didn’t exist

A totally new team building event, created from scratch solely to best meet the demands of an important customer like Trend Micro. Nothing had ever been done before and everything was made-to-measure: from the concepts on which to work, to the concrete objects that needed to be made, with the help of a local artist, and taken home as a souvenir. All in a very familiar, more intimate and personal environment than is generally the case with multinationals, and in an original location: the Nursery Campus in Pistoia, a farmhouse in the largest nursery in Italy, surrounded by a magnificent park.

BRIEF: To organise a team building event that was different from the usual ones, something simple, yet motivational, in an informal, intimate environment, which would help participants work on the usual misalignments in communication within many teams and bring out the more personal aspects of everyone involved.

CHALLENGE: To create a team building event that had never been seen before, totally made-to-measure with highly personalised activities. Mix the of interpretation, training, as well as “emotional – spiritual” components into a coherent whole.